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National Market Report

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2009 National Market Report

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National Market Report

2009

April

  • In April 2009, the PKF national hotel sample reported an occupancy level of 55.3%, a 7.0 point decrease from April 2008. Decreases in occupancy were reported in most provinces, with the exception of Prince Edward Island (up 9.8 points) and Northwest Territories (up 1.3 points).
  • The April 2009 average daily room rate for hotels tracked by PKF decreased by 3.5% from April 2008 to $119.84.
  • Revenue per available room for PKF’s sample decreased by 14.3% to $66.23 in April 2009 compared with $77.29 in April 2008.

 

March 2009

  • In March 2009, the PKF national hotel sample experienced a 3.9 point decrease in occupancy from March 2008 to 54.8%.
  • The March 2009 average daily room rate for hotels tracked by PKF decreased by 1.8% to $122.21 compared with $124.38 in March 2008.
  • Revenue per available room for PKF’s sample decreased by 8.3% to $67.03 in March 2009 compared with $73.13 in March 2008.

 

January / February 2009

    • In January 2009 the PKF national hotel sample achieved a 47.2% occupancy level, a 3.1 percentage point decrease from January 2008.  Provincial occupancy decreases were reported in most provinces, while increases were reported in Saskatchewan (up 2.2 points) and Newfoundland (up 2.0 points).  In February 2009, PKF’s national hotel sample reported a 55.5% occupancy level, a decrease of 4.2 percentage points from February 2008. 

    • In January 2009, the national average daily room rate for hotels tracked by PKF decreased by 0.1% from January 2008 to $121.69.  The national average daily room rate for February 2009 was $124.31, a decrease of 1.0% over February 2008.
    • Revenue per available room for PKF’s sample dropped by 6.3% to $57.45 in January 2009 while RevPAR decreased to $68.97 in February 2009, 7.9% lower than February 2008.

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